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Image by Patrik Michalicka

Branding Design

Having studied design and business majoring in marketing and communication design I have always been really passionate about advertising and branding. I have always felt that there is a strong correlation between design and marketing as it creates a visual representation of a brand or product allowing it to speak to the audience on a deeper level attracted them to not only the idea of the brand but the essence of it.

Work - Branding Design: Welcome

Project 1 - The Rebranding of DITC

This brand rejuvenation and introduction to a Covid Safe mode pop-up store aimed to regenerate, refresh,
and expand business opportunities for DITC and its wine bars. This saw them becoming more flexible in a fluctuating environment, allowing them to also be more competitive with other current wine bars and delivery services, making them the consumer’s first choice.
Deliverables
The rebrand included:

  • Renaming of the DITC brand

  • New logo design for DITC and the 5 bars

  • Introduction of pop-up store including advertising and signage etc.

  • New wine labels for own imported wines

  • Social media coverage for DITC and wine bars

  • New headquarters venue

  • Application of new logo to wine bars (signage, menus, coasters, coffee cups, wine glasses, wine labels

    and social media)

Work - Branding Design: Text
Work - Branding Design: Work

Vino Vino - CovidSafe Pop-Up Store

Work - Branding Design: Text
Work - Branding Design: Work

5 Wine Bars

Work - Branding Design: Text
Work - Branding Design: Work
Work - Branding Design: Work
Work - Branding Design: Work
Work - Branding Design: Work
Work - Branding Design: Work
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